http://profootballtalk.nbcsports.com/2010/02/26/nfls-return-to-la-could-be-still-a-long-way-away/Posted by Mike Florio on February 26, 2010 8:34 AM ET
Even though Ed Roski appears to be closing in on luring a team to the nation's No. 2 television market, the situation is far more complicated than the "if they come, we will build it" vibe that Roski and his cohorts have been sending out.
Sam Farmer of the Los Angeles Times recently broke down every angle of the issue, and the full article is worth a read.
(I usually say that when I'm simply too lazy to write anything more on the topic, but in this specific instance I mean it. Read the whole thing. You'll be smarter when you've finished it.)
And allow us to add one wrinkle that Farmer didn't mention. (Cue the "but you said he broke down every angle, you douchebag" commenters.) The L.A. issue usually moves toward the front burner when it's time to renegotiate television contracts, since the networks would love to get saturation ratings 16 times per year in such a large market, assuming that the new stadium will be sold out. The league typically has suggested urgency to return to L.A. in conjunction with those talks. Sooner or later, the networks will expect their billions of dollars to trigger something more than just talk.
Look for it to happen if at all either with the deals that commence in 2014, or with the next round of negotiations for deals that could be starting in 2020. Still, it's an uphill climb for anything to happen soon.
